Eventbox helps local live music scenes thrive
WHAT WE DO
WE MAKE IT EASY TO DISCOVER LIVE MUSIC HAPPENING NEARBY
Most places have a strong live music offer. However, audience numbers are far from what they could be. The problem is that event promotion is fragmented and the quality is frequently poor. The result is that it’s not easy for residents and visitors to discover what’s on or whether a given event is something they would like.
Our multiple award winning app makes it easy by presenting users with simple ways to browse and search comprehensive listings of local live music events. Users can view listings on a map or in a list and can listen to music from acts that will be performing to help them decide what to go to.
WHY WE DO IT
WE LOVE MUSIC AND WE LOVE THE POWER OF DIGITAL INFRASTRUCTURE
Infrastructure is the roots, stem and nutrients that determine the bloom.
Recent times have been defined and transformed by a new kind of infrastructure: digital. Unlike high cost, function constrained and hard to alter bricks and mortar infrastructure, digital infrastructure is low cost, multi functional and endlessly adaptable.
Eventbox's comprehensive live music listings provide critical cultural digital infrastructure.
By connecting the four key groups that make live music scenes function (artists, venues, promoters and audiences), our digital infrastructure means that more people than ever will have the joy of more live music in their lives. And by increasing attendance we help sustain healthy local music ecosystems.
Eventbox's digital infrastructure also provides unprecedented insight into how to improve local music ecosystems. It enables us to automatically alert music labels to local talent. It means we are in an ideal position to support the development of local music networks. And it creates a driving force for social and economic development by creating vibrant places that people want to live in, work in and visit.
Through countless interviews we discovered a world of people who would go to more local live music if only it were made more accessible.
People who saw events listed but had no idea who the acts were or what they sounded like. People with no idea there was so much happening nearby. Visitors keen to find fun but unsure where to go. People who'd fallen out of touch with the live music scene wanting a way back in. On the other side we found venues and acts struggling to reach nearby audiences.
We developed Eventbox to solve these problems and launched in East London. Awards and dedicated users validated the need for Eventbox but we were unable at that time to develop a successful business model.
Subsequent involvement with music strategy consultancy Sound Diplomacy revealed live music's power to grow local economies by increasing local spending and creating places that people want to live in, work in and visit. And conversations with experienced music industry professionals helped us understand the unique value of our data for helping to discover new talent.
Which brings us to now. We are currently working alongside organisations best aligned with the value we create. We will be launching in 5 locations in 2020 and scaling UK wide in 2021.
More people attending more live music everywhere.
We have developed state of the art proprietary technology that allows us to automatically gather information on music events happening within a given area. Our platform then matches events with data and content for the acts performing. The results are published to our app, where the richness of the data gathered enables a variety of front end functionality including the ability to search by genre and to listen to samples for the acts performing.
Winners of a competition for game-changing ideas in the music industry
Arts Award Winners
Shortlisted for a London Innovator of the Year Award
Claire, Eventbox user
"As someone new to London this is an amazing way to be able to quickly access the local scene."
Mark, Eventbox user
“Eventbox breaks the mould. It's incredibly comprehensive in its coverage of the local scene. I had no idea there was so much out there."
Raju Watts, former CFO, Minsitry of Sound
"Ministry of Sound are buzzing on the potential of Eventbox."